Covenant completes rebranding to Covenant Logistics Group

Trucking news and briefs for Thursday, Oct. 7, 2021:Covenant completes multi-year rebranding effortCovenant Logistics Group (CCJ Top 250, No. 38) announced the completion of a multi-year rebranding effort, including a new name and more.Covenant Transportation Group has transitioned to a new name, Covenant Logistics Group, to better represent the company’s true logistics capabilities and available services, the company said.“This name change comes with the recognition that Covenant offers more than transportation services,” said Joey Hogan, President of Covenant. “Five years ago, we began a journey to transition the company to more of a true logistics provider. The merger of Landair Holdings with legacy Covenant three years ago provided a boost to the enterprise with the opportunity to grow in the overall transportation and logistics marketplace by adding warehousing and a more holistic freight management service offering.” Following the merger, Covenant began the work to update the branding and its digital footprint. The primary information source for Covenant will remain the company website. Covenant’s official website can now be found here.In addition to Covenant’s three primary corporate facilities in Chattanooga, Greeneville and Nashville, the company has shops, terminals, office locations and 15 warehouse locations, all giving Covenant a footprint in 38 states across the country. Penske dedicates new classroom at Maryland tech schoolPenske Truck Leasing is working with leading technical schools and related organizations such as SkillsUSA and the TechForce Foundation to help meet the current and future demand for technicians.Penske Truck Leasing recently held a dedication ceremony at Lincoln Tech in Columbia, Maryland, as the company branded a 1,000-square-foot multipurpose classroom at the school. The space will mainly be utilized during Lincoln’s Driving Your Performance course, which introduces students to various topics such as vehicle and engine systems, industry certifications and career opportunities in the industry.Over the last 10 years, Penske has hired more…